A lot of Internet marketers are putting a lot of their attention in designing their website. As a matter of fact, most bloggers are even trying to add a lot of features on their website for the purpose of showing other web designers that they are good in designing website.
Basically, if the website that you will create is only for show, then it is fine to fill it with features that are not even usable, but when it comes to a business website, a simple design is a lot better.
If you need some simple web design tips for your business website, here are some of the things that you need to understand.
Keep it Simple and Easy to Use
No matter what happen, your website must be simple and very easy to use because people are not visiting it to check the features of your website. They are visiting your website because they want to find information about a specific product or they want to avail a product or service.
The loading speed of your website is not only related to the Internet connection speed of the users. You must also guarantee that it is not full of features that are not even necessary. Try to browse some of the business websites on the Internet. All of them are simple but very functional. This is because they are focusing on the value offered to the readers and customers rather than focusing on personal satisfaction.
Try to Remove Distractions
Aside from keeping it simple, try to minimize or completely remove any distractions on your website. If it is a business websites or blog, do not add any advertisements on the page because it will be a distraction to the readers. Try to remove pop-ups as well. However, you only need to do this if you are not planning to earn money from advertisements.
Do not put a lot of buttons in your navigation because the users will surely be confused on what they have to click. It is better if you will just create a drop down menu on the top of your website rather than putting different navigations which will only confuse your users.
Do Not Forget Call to Action
Always remember that call to action is the most important part of the designing process because your website should include effective call to action methods. If you want them to sign up for your newsletter, then you need to have a clear instruction on that part and make sure that they know what they are going to get after they signed up. If you have new products or services that you want them to check out, make sure that you also include an image or a slideshow of the products and services that you are offering.
Building a website does not have to be difficult and you do not have to force yourself to add a lot of features that will not even be beneficial for the website. Focus on the needs of the users and try to make it as simple for them as possible that even people who do not know how to use the Internet can browse through your website.